The Beauty of Bespoke - your guide to creating your unique piece

Toulson Jones Jewellers
Oct 16
3 min read

Your Guide to Creating Bespoke Jewellery

There’s something deeply special about owning a piece of jewellery that exists nowhere else in the world. A specific piece that reflects your taste, your story, and your style. That’s the beauty of bespoke jewellery. It’s not just about sparkle and shine; it’s about what the item represents. Every curve, stone, and setting tells a story that’s uniquely yours.

At Toulson Jones Jewellers, we believe jewellery should be as individual as the person wearing it. Our bespoke design service offers you the opportunity to bring your dream piece to life, guided by our expert designers and workshop. From concept to creation, each stage of the process is handled with care, precision, and passion.

Here’s your step-by-step guide to creating your own bespoke jewellery.

Step 1: Finding Your Inspiration

Every great design starts with inspiration. Perhaps it’s a vintage piece that you have inherited, something worn by an influencer or a design that sparks a memory. Maybe you’ve always dreamed of a sapphire engagement ring or want to reimagine an heirloom diamond into a modern pendant.

Simply share an image, a sketch or even a simple description of your vision. Don’t worry if you’re unsure how to visualise it, that's where our experts come in. During your consultation, we’ll help you refine your ideas, exploring shapes, settings, and styles.

Step 2: The Design Consultation

The design consultation is where you'll meet with one of our experts to discuss your ideas and budget. Whether you’re designing a diamond engagement ring, a gemstone bracelet, or a string of pearls, our goal is to translate your vision into a beautifully wearable piece.

Together, we’ll explore how your design can look, including the type of metal (from classic Platinum or Gold to Titanium, Tungsten and Zirconium), and the aesthetic you want to achieve, whether minimalist, vintage-inspired, or statement-worthy. We’ll also discuss practical aspects like comfort, durability, and how your jewellery will match your everyday life.

To help you visualise your creation, our designers utilise design software, allowing you to see every detail, make adjustments in real time and all before the crafting begins.

Step 3: Selecting Your Stones - if required

For many clients, this is the most exciting part of the bespoke journey. Choosing your stones is where your piece begins to take on its personality. Diamonds, gemstones, and pearls each have their own allure and symbolism and selecting the right combination is part of what makes your piece uniquely yours.

Our experts will guide you through the process of choosing the perfect stone for your piece. For diamonds, we’ll discuss the “Four Cs” of cut, colour, clarity, and carat and what best suits your requirements. For coloured gemstones, we’ll help you explore the world of sapphires, emeralds, rubies, tourmalines, and beyond, choosing hues that suit your design and your style.

If pearls are your choice, we’ll introduce you to their many varieties, from classic Akoya to radiant South Sea and exotic Tahitian pearls, each offering a different luster and tone.

Step 4: Crafting Your Creation

Once your design and stones are finalised, our workshops begin the intricate process of bringing your vision to life.

Each piece is handcrafted in our local workshop, where attention to detail is paramount. From shaping and setting to polishing and finishing, every step is executed with the highest level of skill. We take pride in ensuring that every bespoke creation not only looks exquisite but is also built to last for generations. Each piece goes through vigorous quality control checks to ensure that our excellent standards are maintained.

Step 5: The Final Reveal

To the final and most exciting stage, showing you how your vision has been realised.

Why Choose Bespoke Jewellery?

Uniquely Yours: No two bespoke pieces are ever the same. Every design is created exclusively for you, a one of a kind expression of individuality.

Sentimental Value: Bespoke jewellery often celebrates life’s most meaningful moments. Whether it’s an engagement, anniversary, or personal milestone, your piece becomes an heirloom that tells your story for generations to come.

Sustainable Luxury: Choosing bespoke allows you to create consciously. We can repurpose existing materials, ethically source new gemstones, use Lab Grown Diamonds or redesign cherished heirlooms into something new, ensuring your jewellery is as responsible as it is beautiful.

An Experience, Not Just a Purchase: Creating bespoke jewellery is a deeply personal experience. From your first consultation to the moment you hold your finished piece, you are part of the creative process every step of the way.